Built for lonely bees
Designing a social networking app for remote workers craving real-world connection
Role
UX/UI Designer, Brand Designer
TIMELINE
10 weeks
TEAM
Solo project
SKILLS
SIDE PROJECT
App design
BRand design
WEB design
What I did
I designed Hive, a social networking app that helps remote workers find, meet and co-work with people nearby. I took it from 0 to 1, from problem space to app design supported by a soulful brand and an engaging product marketing website.
How I did it
I interviewed 7 remote workers across freelance, contractor and full-time roles to understand the nuances of remote loneliness.
I owned the full double diamond process: secondary research, competitor analysis, persona, task flows, two rounds of usability testing, and a complete UI system built from scratch.
Like if you imagine five people who don't know each other sitting around a desk concentrating on their work, somehow there's this little neon string connecting all of their brains…
RESEARCH PARTICIPANT DESCRIBING WORKING IN A CAFE' ALONGSIDE OTHER REMOTE WORKERS
EXAMPLE WEB SCREENS
